burberry social retail store

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burberry social retail store*******British luxury house Burberry has taken the wraps off a trailblazing social retail store in the heart of China's technology hub Shenzhen as it makes a play to attract the . Burberry is hoping its first “social retail” store in China’s tech capital Shenzhen will help build stronger ties with some of its most important Asian customers: young tech-savvy Chinese customers.

Located in Shenzhen, China and powered by Tencent technology, the first boutique of its kind blends the real world with social media by providing a digitally immersive retail .Introducing Burberry Open Spaces in Shenzhen, China. A pioneering new social retail store born from our founder Thomas Burberry’s spirit of innovation. Powered by Tencent, it occupies the . Burberry teams with Tencent to launch luxury’s first social retail store. Read about it on Inside Retail Asia. Visitors to Shenzhen's Burberry flagship store can use Tencent's WeChat app to interact with the window display and play their own music in fitting rooms. Designed to create a truly interactive experience, the British fashion house is launching a new “social retail store” in Shenzhen, China, which will bring the world of social media into IRL shopping, and allow customers to find out . The new social retail store reflects Burberry’s pioneering history of firsts and ambition to continue to push boundaries through innovation and creativity. It is a unique space to test and learn, and to trial innovation that can . Burberry has partnered with China's tech giant Tencent to launch a luxury concept store using social media interactions.

Burberry on Friday announced the opening of its long-awaited social retail store in China’s technology hub Shenzhen, “blending the physical and social worlds in a digitally .The new social retail store is a testament to Burberry’s desire to push boundaries through innovation and creativity. It was designed to create the first ever luxury social retail store, creating a digitally immersive retail experience . Burberry has opened the doors of what it describes as “luxury’s first social retail store” in Shenzhen, China. The store, opened on Friday, aims to “blend the physical and social worlds” - a concept the British luxury label has been progressively exploring.Burberry opens first luxury social store in China, tech and By November 2020, more than 138,000 visitors experienced Burberry's new social retail store, according to numbers from the brand’s Mini-Program. Image credit: Burberry . By Nora Howe. Burberry is driving growth .

Deemed a ‘space of exploration’, Burberry’s new store features 10 rooms for its customers to discover and generate ‘social currency’. Visitors can find its latest collections, seasonal products as well as exclusive pieces that are only available to buy at the Shenzhen store, all of which are labelled with QR codes that unlock additional context and product .

Burberry on Friday debuted its first social retail store in Shenzhen, China. The 5,800-square-foot store is designed for customers to interact with its products in person and on social media. "Our social retail store in Shenzhen is our response to this. It is a space where the social and physical worlds merge, taking interactions from social media and bringing them into the physical . Unveiling our first social retail store, #BurberryOpenSpaces – a new luxury concept in Shenzhen, China, powered by our partner Tencent . Where nature and technology come together, connecting our #Burberry community through a world of digital discovery . Discover more at link in bio. A post shared by Burberry (@burberry) on Jul 30, 2020 at 11 .

The first social store in Shenzhen Gen Z and the Social Stores. According to a study by Altagamma, the pandemic has accelerated online sales of luxury goods (from 12% to 23% in 2020), however, in-app shopping will continue to be used by 51% of consumers, as well as shopping via social media, which already amounts to 41%.

Burberry teams with Tencent to launch luxury’s first social retail store. Read about it on Inside Retail Asia.Burberry has announced luxury’s first “social retail store” in China’s technology hub Shenzhen, blending physical and social media worlds into a digitally immersive retail experience in what the brand describes as “a store of tomorrow for today.”. The store is powered by Tencent technology and opened in the new Shenzhen Bay MixC development on July 31, 202o.Introducing Burberry Open Spaces in Shenzhen, China. A pioneering new social retail store born from our founder Thomas Burberry’s spirit of innovation. Powered by Tencent, it occupies the space between the physical and social worlds. A store of tomorrow for today that connects and rewards our community as they explore in person and online. Located in Shenzhen, China and powered by Tencent technology, the first boutique of its kind blends the real world with social media by providing a digitally immersive retail experience to shoppers. Burberry Debuts The First Luxury 'Social Retail' Store. Burberry, Burberry China, Burberry Store, Digital Age, digital experience, Evolution of retail, Harper's .

Burberry has partnered with China's tech giant Tencent to launch a luxury concept store using social media interactions. The British retailer opened its first "social retail store" on Friday in .インタラクティブなウィンドウが出迎えるBurberry Open Spacesのエントランス。バーバリー2020年秋冬コレクションの 鏡張りのランウェイにインスパイアされた動く彫刻が、通行人の体の動きに合わせて形を変え、動画に撮って友達とシェア したくなるユニークな瞬間を生み出し . Burberry will open what it calls luxury’s first “social retail store” in partnership with technology giant Tencent in Shenzhen, China, on July 31, according to reports from Retail in Asia and Marketing Interactive.The companies first entered into an exclusive partnership in November to announce the creation of the concept store, which is designed to combine social media .burberry social retail storeModels stand backstage at the Burberry autumn/winter 2020 show in London in February. Burberry has opened its first “social retail” store in Shenzhen, China, to attract tech-savvy Chinese .

「BURBERRY（バーバリー）」が7月31日（金）、ブランド初となるソーシャルリテールストアを中国深圳市にオープン。ラグジュアリーリテールの未来を再定義することをコンセプトに展開。ブランド創業者トーマス・バーバリー（Thomas Burberry）のパイオニア精神を反映し、SNSとリテールの革新に .burberry social retail store Burberry opens first luxury social store in China, tech and The new social retail store reflects Burberry’s pioneering history of firsts and ambition to continue to push boundaries through innovation and creativity. It is a unique space to test and learn, where we can trial innovation that can be expanded to the rest of the Burberry network in China.

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burberry social retail store|Burberry opens first luxury social store in China, tech and